About this webinar

Thinking Beyond Cash: 3 Proven Steps on Simplifying and Closing Complex Gifts

October 24, 2024

 at 

1pm EST

Presented by André Gorgenyi,

CAP®Brian Lacy & Associates Education Division

October 24th, 2024 at 1pm EST

Vice President of Philanthropy, The Granite YMCA

Unlock the secrets to simplifying and closing complex gifts with presenter André Gorgenyi. André developed his unique approach to planned giving through closing seven, eight, and even nine (yes, nine!) figure gifts.

This insightful webinar will guide you through the essential strategies to effectively secure blended gifts by focusing on three critical steps: building trust, identifying assets, and closing the gift before making the ask.

You'll learn the philosophy behind blended gifts, enriched with success stories that demonstrate how turning failures into growth can lead to significant achievements. Then, you'll learn how to build strong, trust-based relationships with donors by asking strategic questions that uncover their values and align their philanthropic goals with family dynamics.

Next, you'll delve into identifying the right assets for blended gifts, from IRAs and stocks to more complex holdings like LLCs, C Corps, and real estate. Finally, discover the art of closing the gift before making the ask, including how to integrate into the donor's circle of trusted advisors and present compelling proposals that make the donor the hero of the story.

Whether you're a seasoned fundraiser or new to planned giving, this webinar will equip you with practical tools and proven techniques to elevate your fundraising efforts and close complex gifts with confidence. Don't miss this opportunity to learn from real-life scenarios and gain actionable insights that will transform your approach to major gift fundraising.

André Gorgenyi
André P. Gorgenyi, CAP®, is an esteemed development professional with over two decades of experience in fundraising, philanthropic advising, and nonprofit leadership. His impressive track record includes securing seven, eight, and nine-figure gifts, demonstrating his proficiency in implementing strategic fundraising initiatives and leading high-performing teams. André's expertise spans planned giving, capital campaigns, and donor relations, making him a sought-after advisor in the field.

What you’ll learn

1

Understand the Philosophy and Success Stories of Blended Gifts: Learn how to define and approach blended gifts, with insights from real-life success stories that demonstrate how overcoming challenges can lead to significant growth in fundraising efforts.

2

Master the Art of Building Trust with Donors: Discover strategies for establishing strong, trust-based relationships with donors by asking strategic questions that reveal their core values and align their philanthropic goals with family dynamics.

3

Identify and Leverage Key Assets for Blended Gifts: Gain practical knowledge on how to identify and utilize various assets, including IRAs, stocks, LLCs, C Corps, and real estate, to maximize the impact of blended gifts.

4

Learn How to Close Complex Gifts Before Making the Ask: Develop skills to seamlessly integrate into a donor’s network of trusted advisors, present compelling proposals, and effectively close complex gifts, making the donor the hero of the giving story.

Learn more about 

André Gorgenyi

André Gorgenyi
Vice President of Philanthropy, The Granite YMCA

André P. Gorgenyi, CAP®, is an esteemed development professional with over two decades of experience in fundraising, philanthropic advising, and nonprofit leadership. His impressive track record includes securing seven, eight, and nine-figure gifts, demonstrating his proficiency in implementing strategic fundraising initiatives and leading high-performing teams. André's expertise spans planned giving, capital campaigns, and donor relations, making him a sought-after advisor in the field. With a Chartered Advisor in Philanthropy (CAP®) designation from The American College, André's commitment to leveraging fundraising for social impact and advancing organizational missions is unwavering. His experience includes leading major development projects, managing multi-million dollar campaigns, and pioneering innovative donor outreach strategies.

Currently serving as the Vice President of Philanthropy at The Granite YMCA, André excels in cultivating relationships with top community leaders and local funding agencies. He also helms his consulting firm, Profit with Purpose, where he provides tailored services to help small and medium-sized nonprofits optimize operations, increase funding, and maximize social impact.

Our speakers

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André is one of the great minds in philanthropy. His approach to our work is rooted with the most genuine interest to help donors achieve their philanthropic goals, and support what matters to them most in an effort to preserve, improve and bring positive change to our world through non-profit causes.

Matthew Colson

Vice President Development and Communications at Farmingdale State College